
Every runner’s story is different — we built the space to prove it.
BROOKS RUNNING
As part of Brooks’ Find Your Run campaign, I designed a 20'x20' traveling pop-up experience tailored to different types of runners — from first-timers to seasoned athletes.
The installation featured three immersive shoebox-inspired rooms, each reflecting a key shoe benefit: Cushion, Energize, and Speed. Through tactile materials and bold visual storytelling, we invited runners to step inside the Brooks world and discover the perfect shoe for their unique stride.
Agency: Set Creative
ENVIRONMENTAL DESIGNER











From concept to creation, here is how i did it: